TYR Sport, Inc. is an American designer, developer and manufacturer of competitive swim and triathlon apparel and related specialized athletics gear. It shares ownership with Swimwear Anywhere.

Company history

TYR was founded in Huntington Beach, California by Joseph DiLorenzo and Steve Furniss in 1985. The name TYR is a reference to the Norse god Týr. In 2019, Steve Furniss retired after 34 years with the company.

Sponsorship

TYR sponsors many professional athletes; it dubs them Team TYR, as well as the national swimming teams in the U.S. and in Singapore. In 2018, TYR bought the title rights to USA Swimming's domestic circuit, the Pro Swim Series. In seasons 8 to 11 of Baywatch, the TYR logo appeared on each female lifeguard's bathing suits.

Sponsored athletes