Toyo Tire Corporation (株式会社), commonly known as Toyo Tires, is a multinational tire and rubber products company based in Itami, Japan. The company owns and operates eight factories in Asia, North America, and Europe and distributes tires and automotive components through fourteen sales companies throughout the world. Toyo Tires posted net sales of 497B Japanese yen for fiscal year 2022. It is the eleventh largest tire company in the world based on 2022 revenue.

History

The company started in 1945. In 1966, the company expanded to the United States as Toyo Tire USA Corporation. In 1999, Nitto Tire North America was established.

Timeline

Lines of business

Manufacturing and marketing of car tires, industrial rubber and synthetic resin products, soft and rigid polyurethane products, waterproof sheets, anti-vibration rubber for automotive parts, seat cushions, and sporting goods.

Tire brands

Sponsorship

Toyo has sponsored off-road Trophy Truck drivers including Robby Gordon, Kyle LeDuc, BJ Baldwin, Tavo Vildósola, Gus Vildósola, Andy McMillin and Bryce Menzies. As well as rally and stunt driver Ken Block. Meanwhile, Nitto has sponsored the King of the Hammers rock crawling race, and drifting drivers Vaughn Gittin (since 2013), Chelsea DeNofa (since 2017), Ryan Tuerck (since 2019), Fredric Aasbø (since 2020), and Adam LZ (since 2021). The company has also sponsored the Ultimate Fighting Championship mixed martial arts promotion from 2006 to 2008 and later since 2011. Since 2012, the company has been sponsoring Toyo Tires F1600 Championship Series, an Ontario-based Formula Ford racing series.

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