The Children’s Movement of Florida is a citizen-led, non-partisan movement to educate political, business and civic leaders – and all parents of the state – about the urgent need to make the well-being and education of infants, toddlers and all other children Florida's highest priority. The Children's Movement of Florida was launched on August 9, 2010 in a four-city fly-around with press conferences in Miami, Orlando, St. Petersburg and Tallahassee.

Core advocacy issues

The Children's Movement of Florida has identified five areas for a first focus of special interest and action:

"Milk Parties"

The movement has scheduled 15 "Milk Party" rallies from September 6 to 30, starting in Pensacola to Key West, to rally support for children as a priority. Participants will be treated to milk and cookies. "Milk Parties" will feature notable speakers, local celebrities, an educational video, and a "call to action." The Children's Movement of Florida aims for a thousand or more citizens at each event. Several Florida publications have referred to The Children's Movement of Florida as the "Milk Party."

Leadership

The Children's Movement of Florida is led by a 27-member steering committee consisting of business, civic and political leaders from across Florida. Some notable members of 27-member coalition are: