Positivus Festival is an annual, three-day summer music and culture festival that was held in Salacgrīva, Latvia from 2007 to 2019. After two cancelled editions due to the COVID-19 pandemic, the festival moved to the capital city of Riga from 2022. First held in 2007, Positivus combines a variety of genres, including indie, pop, folk, electronic and more styles in between. The festival is organized by Positivus Music. The festival always takes place during an extended weekend — from Thursday afternoon until Sunday morning of the third week of July. Positivus Festival is the largest music and arts festival in the Baltic States that takes place every year in the middle of July. Every year Positivus Festival is becoming more and more popular in Europe. It is a festival with international chart toppers and underground emerging talent set in an idyllic holiday location. Positivus Festival has been awarded the title "Best European Festival" and is mentioned in many shortlists as one of the top music festivals to visit in Europe. Positivus festival has a vibe of Bohemian, friends, and family-oriented sort which weighs over the loud party vibe more common at music festivals. Positivus attendance has been around 30000 people for the last few years. Over the years there have been up to six live stages featuring around 60–70 artists every year on average, most notably including Pixies, Alt-J, Ellie Goulding (multiple years), The Lumineers, Hot Chip, John Newman, Placebo, M83, Air, Iggy Pop, Tom Odell (multiple years), Elbow, Daughter, Kraftwerk, Bastille, The Kooks, Sigur Rós, Imagine Dragons, The XX, Hurts, OK Go, Muse and many others. The festival line-up usually consists of a number of chart topping artists as well as new and exciting performers from all over the world, with Latvian and Estonian artists having a strong presence. At its Salacgriva location, the festival took place only 12 km from the Estonian-Latvian border and therefore saw a strong attendance of Estonian visitors, musicians, caterers, and marketers as well as festival personnel, rendering Positivus an unofficial yearly meeting of the two neighbour countries. Estonians called it "Estonia's biggest music festival in Latvia".

Landscape

From 2007 through 2019, Positivus was held in the Latvian coastal town of Salacgrīva located between the A1 Via Baltica highway and the beach of the Riga Bay. The festival offered access to meadows, forests, the beach, as well as the local town of Salacgrīva.

Camping

From 2007 through 2019, the festival camping site was located on the other side of the A1 Via Baltica road, directly across from the festival venue, and it was sponsored by Merrild Coffee, which provided complementary coffee refills for campers during the entire festival. The camping grounds also had catering services. The car parking was located within a short distance from the camping site. As of 2016, there was a separated area for caravans and trailer houses.

Positivus Festival 2023

The 2023 festival was held on July 14 and 15 in Lucavsala Park, Riga, Latvia. It was headlined by Sam Smith and Metro Boomin.

Positivus Festival 2022

The 2022 festival was held for the first time in Lucavsala Park in the capital city of Riga on July 15 and 16. It was headlined by ASAP Rocky, Megan Thee Stallion, and Jamie xx.

Positivus Festival 2020

The festival was canceled due to the COVID-19 pandemic.

Positivus Festival 2019

The festival took place on July 26–27, 2019.

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Positivus Festival 2018

The festival took place on July 20–22, 2018.

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Positivus Festival 2017

The festival took place on July 14–16, 2017.

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Positivus festival 2016

The festival took place on July 15–17, 2016.

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Positivus festival 2015

The event took place on July 17–19, 2015.

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Positivus festival 2014

The event took place on July 18–20, 2014.

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Positivus festival 2013

In 2013 for the first time ever the festival lasted for three days, taking place on July 19–21, 2013.

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Positivus festival 2012

The event took place on 20 and 21 July 2012.

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Positivus festival 2011

The event took place on 15 and 16 July 2011.

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Positivus festival 2010

The festival was held on 16 and 17 July 2010.

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Positivus festival 2009

The festival was held on 17 and 18 July 2009.

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PositivusAB 2008

The festival was held from 18 to 19 July 2008. It was attended by approximately 18,000 people.

Stages

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PositivusAB 2007

It was the first PositivusAB festival. The festival was held from 27 to 28 July 2007.

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