"My Baby Loves Lovin'" was first released by the British pop group White Plains. The song was written and produced by Roger Cook and Roger Greenaway, recorded on 26 October 1969, and released on 2 January 1970 on the Decca Records imprint, Deram Records. It is a world-wide chart success and the top selling single for White Plains.

Vocals

There is some debate over who sang lead vocals on the song. It was believed for many years that session singer Tony Burrows was the lead vocalist on the track; however, various sources have claimed that band member Ricky Wolff was the lead vocalist on the hit record. When the tune was released, an article appeared in which the band announced that the lead vocals were performed by Wolff, with Tony Burrows as a background voice. According to the liner notes of the group's compilation album The Deram Records Singles Collection: "Contrary to popular myth, we are assured that the lead vocals were performed by Ricky Wolff, with Tony Burrows doubling him on the chorus". But "due to Wolff's unavailability to promote the record, it would be singer/songwriter Roger Greenaway who appeared as the main lead singer on the promotional material and TV performances". White Plains producer Roger Greenaway has also confirmed that Ricky Wolff was lead vocals on "My Baby Loves Lovin'", in an official letter, written and signed by him.

Track listing

7": Deram / DM 280

Charts

Weekly charts

Year-end charts

Personnel

Cover versions