Hummel International Sport & Leisure A/S, commonly known as Hummel (stylized hummel), is a German-founded Danish manufacturing company of sportswear brand based in Aarhus. It is owned by Thornico. The company currently manufactures apparel for football, rugby league, futsal, handball, basketball, shinty, volleyball and esports teams. Moreover, the company also offers apparel and footwear for children alongside its fashion sub-brand, Hummel HIVE. The company was founded in 1923 by Albert Messmer and his brother Michael Ludwig Messmer under the name "Messmer & Co" in Hamburg, Germany; that same year, the Messmer brothers introduced the first football boots to the world. Hummel became Danish after being taken over by Bernhard Weckenbrock in 1956, who moved its base to Kevelaer, North Rhine-Westphalia. Since 1999, Hummel has been a part of the Danish Thornico Group founded by Christian and Thor Stadil. Being one of the oldest sportswear brands in the business with roots in football and handball, Hummel has previously been worn by football teams such as Real Madrid, Red Star Belgrade, Tottenham Hotspur, Aston Villa, Sunderland, Benfica and the Danish national team.

Historical logo

The Hummel logo is a stylized bumblebee, as Hummel is German for "bumblebee".

Sponsorships

The following teams and association are currently sponsored by Hummel:

Association football

National teams

Non-national representative teams

Club teams

Basketball

National teams

Club teams

Paddle Sports

National Federations

Handball

National teams

Club teams

Rugby Union

Club teams

Rugby League

National teams

Club teams

Rolling hockey

Club teams

Volleyball

National teams

Club teams

Other

Esports

Teams

Players

Cycling

Teams