Bodega Aurrerá is a Mexican discount store owned by Walmart de México y Centroamérica. The chain was first established in 1970 in Mexico City. Though every Aurrerá store was converted into Walmart, both Aurrerá and Bodega Aurrerá names survived, the former as a product brand and the latter as a store.

History

In Mexico, the Arango brothers, Jerónimo, Placido and Manuel, founded the stores Aurrerá thinking in a supermarket model, with household items and clothing at cheaper prices. Aurrera in Basque means “Come on”, “Forward”.