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Black & White (whisky)
Black & White is a blended Scotch whisky produced by Diageo in Scotland. It was originally produced by the London-based James Buchanan & Co Ltd, which was founded by James Buchanan.
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History
When it was first made in 1879, it was Initially known as Buchanan's Blend and then House of Commons (after the British House of Commons). Its nickname, referring to the black and white labelling, was eventually adopted as the official brand instead. The brand's motif (featuring a black Scottish Terrier and a white West Highland White Terrier) was conceived by James Buchanan during the 1890s. In 1968, the Black & White brand featured in an important trademark infringement case, Maier Brewing Co. v. Fleischmann Distilling Corp., 390 F.2d 117 (9th Cir. 1968), when a brewing company started manufacturing beer under the brand name "Black and White". After a series of mergers and acquisitions involving John Dewar & Sons (1915), Distillers Company, and Guinness (forming United Distillers), the brand is now owned by Diageo. It claims to be the most successful in France, Venezuela, and Brazil. At present, the brand is sold only outside the United Kingdom.
In popular culture
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